Privacy and Cookie Policy

We recognize the importance of privacy and are committed to protecting the personal information of our users. This Privacy and Cookie Policy is governed by the laws of Canada and by using our website, you agree to submit to the laws of Canada.

Information Collected

The information we collect falls into one of two categories: "voluntarily provided" information and "automatically collected" information. "Voluntarily provided" information refers to any information you knowingly and actively provide us with when using or participating in any of our services and promotions. "Automatically collected" information refers to any information automatically sent by your devices in the course of accessing our products and services. The information we may collect includes:

  • Personal Identification Information: Full name, email address, phone number, physical address, date of birth.

  • Financial Information: Credit/debit card details, bank account numbers, investment history, trading data, and financial transactions.

  • Usage Data: Web browser information, IP addresses, website navigation paths, usage statistics, and interaction details with our platform.

  • Device Data: Type and model of devices used, operating system, unique device identifiers, device settings, and geo-location data.

  • Communication Data: Customer service interactions, email correspondence, user feedback, and communication preferences.

  • Professional Information: Employment details, job titles, work history, educational background, and areas of expertise.

  • Social Media Data: Publicly available social media profiles, user IDs, and social media interaction data.

  • Survey and Research Data: Responses and insights from surveys, questionnaires, and research initiatives.

  • Transaction and Operational Data: Data that accumulates during normal operation, including transaction records, analytics data, and metrics generated through user interactions with our platform.

Use of Information

The information collected may be utilized in various ways, including:

  • Service Delivery: Enhancing and personalizing user experience on our SaaS platform and top operate and improve our website, applications and associated social media platforms.

  • Customer Interaction: Addressing inquiries, providing support, and maintaining user engagement.

  • Financial Management: Facilitating financial transactions, managing user accounts, and processing payments.

  • Internal Record Keeping and Administration: For administrative purposes and keeping internal records.

  • Analytical Purposes: Conducting market research, analytics, and developing new features.

  • Marketing Activities: Communicating about new services, features, and promotional offers.

  • Content Attribution: To attribute content such as posts and comments submitted by users on our platform.

  • Compliance and Legal Obligations: Adhering to legal and regulatory requirements and enforcing terms and conditions.

  • Security Measures: Implementing measures for data protection and fraud prevention.

Security of Personal Information

When we collect and process personal information and while we retain this information, we will protect it within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification. Although we will do our best to protect the personal information you provide to us, we advise that no method of electronic transmission or storage is 100% secure and no one can guarantee absolute data security.

You are responsible for selecting any password and its overall security strength, ensuring the security of your own information within the bounds of our services. For example, ensuring any passwords associated with accessing your personal information and accounts are secure and confidential.

Data Sharing and Disclosure

We may disclose personal information to various third parties including:

  • Affiliates and Subsidiaries: We may share personal information with our parent company, subsidiaries, or affiliates for operational purposes and to provide our services effectively.

  • Service Providers: We engage various third-party service providers to assist in the operation of our platform and the delivery of our services. This may include, but is not limited to, IT service providers, data storage, hosting, server providers, analytics services, marketing and advertising providers, professional advisors, and payment systems operators.

  • Legal Compliance and Protection of Rights: We may disclose personal information to courts, tribunals, regulatory authorities, and law enforcement officers as required by law, in connection with legal proceedings, or to establish, exercise, or defend our legal rights.

  • Business Partners: We may share information with our existing or potential business partners, agents, or sub-contractors who assist in providing our products and services, including direct marketing initiatives.

  • Credit and Collection Agencies: In instances of non-payment for goods or services provided by us, we may disclose information to credit reporting agencies or debt collectors.

  • Data Processing: Third parties may be involved in processing data on our behalf, based on our instructions and in compliance with our Privacy Policy and other appropriate confidentiality and security measures.

  • Courts, Tribunals, Regulatory Authorities, and Law Enforcement Officers: In connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend our legal rights, we may disclose information to Courts, tribunals, regulatory authorities or law enforcement officers.

In all instances, we will ensure that personal information is shared in a manner consistent with this Privacy Policy and applicable data protection laws. Our aim is to protect your personal information and use it only in accordance with the purposes for which it was collected.

Your Rights and Controlling Personal Information

We acknowledge and respect users rights concerning their personal information. In accordance with the Personal Information Protection and Electronics Documents Act (Canada) ("PIPEDA"), Canadian Anti-Spam Legislation ("CASL") and best practices, users are entitled to the following rights:

  • Choice & Consent: By providing personal information to us, you understand we will collect, hold, use, and disclose your personal information in accordance with this privacy policy. You do not have to provide personal information to us, however, if you do not, it may impact the usability of our website or the products and/or services offered on it.

  • Access to Information: You have the right to request details of the personal information we hold about you and we will provide you with access to this information within the limits of the law.

  • Correction and Update: You have the right to correct inaccurate or outdated personal information. If it is not possible to correct the information, you may request the deletion of inaccurate data.

  • Withdrawal of Consent: You can withdraw your consent at any time for specific purposes, such as direct marketing or cookies. This may impact the availability and quality of the services we can provide to you.

  • Information from Third Parties: If we receive personal information about a user from a third party, we will protect it as per our privacy policy. We require third parties to have obtained the consent of the person whose personal information is provided to us.

  • Marketing Permissions: Users who have previously agreed to use their personal information for direct marketing purposes can change their mind at any time by contacting us.

  • Notification of Data Breaches: We will comply with laws applicable to us in respect of any data breach.

In all instances of exercising these rights, users may contact us as set forth below. Withdrawal of consent or modification of personal information may affect the availability and quality of certain services provided by us.

Business Transfers

If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data, including your personal information, among the assets transferred to any parties who acquire us. You acknowledge that such transfers may occur, and that any parties who acquire us may, to the extent permitted by applicable law, continue to use your personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights we have over such information.

Changes to This Policy

We reserve the right to modify this Privacy and Cookie Policy at our discretion. Changes may be made to reflect updates to our business processes, current acceptable practices, or legislative and regulatory changes. The process for policy changes includes:

  • Posting Changes: Any modifications to this policy will be posted at the same link where the current policy is accessible.

  • Notification of Significant Changes: If changes made are significant or if legally required, we will inform users of these changes. This notification will be based on the user's selected preferences for communications from us. The notification will include details and links to the updated policy.

  • Consent for New Uses: If required by law, we will obtain user permission or provide users with the opportunity to opt in to or opt out of, as applicable, any new uses of their personal information.

Cookie Compliance

We comply with CASL regarding the use of cookies and similar tracking technologies, including:

  • User Consent: We ensure user consent for cookies, obtained either explicitly or through implied use of our services.

  • Email Communications: We adhere to CASL by not sending unsolicited emails and only communicating with users who have opted in or have an existing relationship with us.

  • No Sale of Personal Information: Personal information, including email addresses, is not sold to third parties. It's shared only for delivering requested services and in compliance with privacy standards.

  • Collaboration with Third Parties: Personal data may be shared with third parties but strictly for service provision as consented by users.

Contact Us

For any questions or concerns regarding your privacy, you may contact us using the following details:

If we fail to resolve your concern to your satisfaction, you may also contact the Office of the Privacy Commissioner of Canada:

30, Victoria Street
Gatineau, Quebec K1A 1H3
Toll Free: 1.800.282.1376

www.priv.gc.ca

Last updated: 15 November 2023